Influence in the world
Enyi chairs the board of the CASERS group and is responsible for overseeing all businesses across the West African network. Over the course of his career he enjoyed stints at Beecham (Now GSK) Limited, managing Horlicks, Lucozade and Ribena. He also managed Green Sands Shandy and Maltina while at Nigerian Breweries and was Account director at Insight grey for several brands. He left Insight to start CASERS Ltd in 1987, after enjoying an illustrious career in brand management, product development, research and sales policy development
Vice Chairman and Group MD
Ike currently heads the DDB Lagos Agency within the CASERS Group, with a mandate to transform DDB into the best and biggest builder of brands in Nigeria. He also sits on the board of the Casers Group. He has over 20 years of experience with various roles in account management and creative direction for leading brands. During his career he has managed and played key roles in the development of various brands including Glo, Carnco Foods, McVities, LG Electronics, Pfizer, MTN, Diamond Bank, Mercedes Benz, WWF, Sony and Mimee Noodles.
Managing Director of MW DDB Cameroun
Harriet has been in the marketing industry for over two decades, in diverse roles, starting out in media in 1996 and moving on to a 13-year career in mobile telecoms with stints in Cameroon and South Africa, culminating in 6 years as CMO of MTN Benin. Most recently she has been working with TRACE Cameroon to bring digital content to mobile. She holds a Bachelor’s degree in literature from the University of Yaounde and a post -graduate diploma in African Leadership from Wits University in Johannesburg.
Managing Director of MW DDB CIV
Aida is Senegalese but very WECA in terms of her career footprint which began with the conclusion of her higher education in Tanger, Morocco. She has overseen brand development and marketing functions in markets such as Cameroun, Burkina, Mali, Guinea and of course Ivory Coast.
Aida also has substantial experience managing FMCG brands having worked as Business Development Manager for EXP Momentum, Cluster Senior Brand Manager, Coca-Cola and Marketing Manager, Spirits, Diageo.